Norther Explorer Barbie: Empowering and Celebrating Women in the Northern Territory

Hot off the press 📰🔥

​​Mattel has recently released a new Barbie doll in celebration of women in the Northern Territory.

The Norther Explorer Barbie is dressed in a stylish (and sometimes rugged) outfit that is perfect for exploring the Territory’s outback terrain. She also comes with a backpack, hiking boots, and a map, so she is ready for anything!

We are so grateful to have Norther Ambassadors who share their adventures in the Northern Territory. Their stories inspire us to explore this beautiful and diverse part of Australia.

These women are strong, independent, and adventurous. They are not afraid to push themselves and try new things. They are also passionate about sharing their experiences with others. Here are some of them:

Samantha Royce

My favourite thing about exploring the NT is heading off grid and swapping my car for a pair of hiking boots, my phone alarm for a chorus of native birds and my morning shower for a waterfall dip! Absolute bliss 🙂 Sam loves to get out in the great outdoors – she’s explored the vast expanses of the outback, hiked through the lush rainforests of Kakadu National Park, gone swimming in the crystal-clear waterholes of the Top End, and camped out under the stars in the Red Centre. No matter where her travels take her, she always finds something new to discover.
norther explorer woman as a barbie
norther explorer woman as a barbie


“Arnhem Land was & remains a massive teacher to me. Flowing amongst the Yolngu culture, community and the stark red earth against the bright blue sea, I felt so alive.” Jude, a passionate explorer and adventurer who loves to explore the Northern Territory of Australia. She’s always been drawn to its unique beauty and amazing wildlife, but it’s the people she’s met along the way that really make her exploration of this area so special. From the ancient Indigenous tribes to the modern-day outback people, she’s been amazed by the diversity of cultures she’s encountered. Check out her blog about Exploring Galiwin’ku Elcho Island’s Indigenous Culture here

Lily North

I love exploring the Northern Territory for its breathtaking natural beauty, national parks, and the solitude and tranquillity it offers. Plus, the ability to completely switch off is an added bonus! This adventurous woman loves to explore the Northern Territory of Australia! From its vast untouched desert landscape to its vibrant and unique culture, she loves every aspect of the Top End.
norther explorer woman as a barbie

We are proud of the women who explore the Northern Territory. If you are looking for an adventure, we encourage you to become a Norther Ambassador. It will definitely challenge and inspire you. The NT is a place that will make you feel like anything is possible.

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norther explorer woman sitting enjoying the Uluru view

What it’s like to be a woman who explores the Northern Territory?

Being a woman who explores the Northern Territory is an amazing experience. It is a chance to connect with nature, learn about First Nation culture, and experience the beauty of this unique part of Australia.

One of the best things about exploring the Northern Territory is the sense of freedom it gives you. There are no crowds, no traffic, and no one to tell you what you can and cannot do. You can hike for days without seeing another person, and you can camp under the stars without any light pollution.

Another great thing about exploring the Northern Territory is the opportunity to learn about First Nation culture. The First Nation people have lived in this land for thousands of years, and they have a deep connection to the land and its resources. There are many First Nation communities in the Northern Territory, and they are always happy to share their culture with visitors.


Finally, exploring the Northern Territory is a chance to experience the beauty of this unique part of Australia. The Northern Territory is home to a wide variety of landscapes, from the red rocks of Uluru to the lush rainforests of Kakadu. There are also many national parks and conservation areas where you can see native animals such as kangaroos, wallabies, and crocodiles.

Get your daily fix of Northern Territory beauty courtesy of Norther® by following @northerhq. You can also check out more Northern Territory content by following Norther. Please sign up here to join our newsletter list to be the first to get hints and local recommendations for anything awesome in Darwin and the NT!

*Cover image by @samantharoyce__

Picture of Norther


NORTHER ® provides encouragement for travellers to value, enjoy and explore the NT in a one-of-kind way so they can honour and respect culture through care and integrity.

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